Website design may involve several aspects such as textual content, design and layout, keyword optimization, graphics, coding language and customer requirements such business to business or business to customer, to name a few. This is by no means an exhaustive list.

The primary focus of web design is to create several digital files containing all the content required and post them onto the web through web servers. Content may passive or interactive. Flash media is an example of the latter. Website design may also incorporate audio and video files into the interface. Normally, the web design work requires specialists to be effective especially for commercial websites. As such, the concept of website Design Company has become quite popular with a number of them sprouting all over the world promising best-in-class website designs. The popular coding employed in web design are HTML, XML and CSS though there are several more that are utilized based on requirements of customers and purpose of proposed websites.

An important distinction in website design is static and dynamic content. Static content is designed to stay unchanged despite multiple views by end users. In contrast, dynamic content is meant to change with end users mostly dictating the changes. As discussed earlier, a website design company may deploy various technologies when designing websites like animation, human computer interaction, graphic design, search engine optimization or SEO, authoring, interaction design, and photography, multimedia and marketing. Databases are usually embedded especially for ecommerce websites. Common languages include, among others, HTML, XHTML, XML, CSS, XSL, JavaScript, PHP, ASP, mYSQL, PostgreSQL, Flash and Silverlight.