Link building is about getting links from other sites to our own site. Search Engines give more importance to websites that have more inbound links and rank those sites higher in their search results. Getting inbound links (links from other websites) not just help you in achieving top rankings but also increases your site traffic and Link popularity.
Link Popularity is a vote that is given to a web page from another similar theme website with an anchor text (your keyword or phrase) to drive traffic to your website, it is also an important factor when search engines like Google Rank websites for a particular keyword and allot PR (Page Rank) to a website.
Link Building Strategy to get you themed links top of search engines.
- Links with specified Keywords in the Anchor Text
- Links from sites that have PR specified links page.
- Link to your site should not be through a redirect script.
- No JavaScript links.
- No framed sites.
- Links from Pre-indexed Pages only.
- No SPAM should be used to solicit links.
- No links from Link Farms.
- No FFA (Former Feature Article) networks.
- Don’t get links from Blogs and that have the Link attribute.
Ways to obtain links for website.
1) Buy Links – The better the link, the more expensive they are.
2) Ask For Links – Either via Phone or Email.
3) Link Exchanges – Swap Links with other webmasters.
4) Register with Directories – Register your site with a number of directories.
5) Write Articles – Submit your articles to article directories like Ezine articles
6) Write Press Releases – Submit to sites like PRweb.
7) Use Viral marketing techniques – Use sites like pay per post (link baiting).


